Amanda is brilliant in brand design; brilliant in marketing; brilliant in being able to take our deepest heart and broadest vision and forge it into a tangible, exciting, energetic and successful brand.
I worked closely with Amanda for 4 years. In addition to being one of the most creative marketers I have met, Amanda has one particular rare and invaluable skill. She can take a completely loose/abstract idea and work it into a finished, presentable product. Having worked with many marketing executives, I have not found anybody close to her ability in this area. Amanda is focussed, driven and completely results oriented.
Vision with extreme enthusiasm and determination. When Amanda believes in something, whether personal or in business, she has an uncanny ability to sell this vision because it comes from within her 100%. She is a passionate woman who works incredibly hard for what she desires in life and if you are truly part of her team, you will prosper not only in creativity and success but in a life long partnership.
Amanda was a key figure in getting us to raise our bar. Her dynamic spirit was infused into each customer development, while adding style and polish to every presentation. She has an amazing ability to hone into what customers are looking for before they know! Her insights and thought processes were always valuable to me while creating. Amanda placed such incredible effort into our company that always showed me how dedicated and passionate she was. She took us to a new level. I will never forget the years we worked together.
Amanda was a key driver of change while she worked with Wal-Mart during her time as VP of Product Development and Marketing at Maytex. She challenged us not to just benchmark key competition in order to be "as good as", but rather to implement strategies that allowed us to "be better than" key competition. She was clearly end customer focused while bringing success to her company and to Walmart.
Amanda is an absolute delight to work with. Her energy, passion, and dedication to driving results are contagious. She delivered high quality trend right merchandise that drove significant results for my business at walmart.com. Her savvy knowledge and understanding of differing needs of the online vs. the brick and mortar consumer proved valuable time and time again.
Amanda has an amazing personality and is very passionate in everything that she does. She likes new challenges. Great sense of aestheticism.
Amanda is an articulate, goal-directed, and thoughtful businesswoman with a strong entrepreneurial spirit. Her creativity makes her a true visionary while her strong work ethic and drive allows her to see those visions through to fruition.